Influencer Marketing on Instagram part 2

now let’s move on to another account.The next account I’m gonna show you is Robin here.Now, Robin has 10,000 followers.She’s into CrossFit, she’s a gym owner.So she already did her first product placement right here.So first thing we’re gonna do, scroll to her account.Is it consistent?Is that all CrossFit-related?

So if I have a supplement or a CrossFit-related product or a gym, this is the person that I’m gonna use to send traffic to my site or my funnel.It’s consistent, it looks good. From day one, she was
CrossFit so this is awesome.This is awesome because she’s been the same thing from day one. Now, let’s look at her product placement here. This is our first product placement post. So you’re gonna check the comments.Are these real comments?So let’s look

So let’s grab Robin.We’re gonna plug her into our engagement calculator here. Let’s check out her account.21.11%, guys! This is gold.This is a gold account.So if you come across
an account like hers,you want to do product placement with her because people are gonna engage with it and you’re gonna get a lot of traffic.Definitely, definitely, you wanna go with something like this. So let’s look at her report.So there it is, Robin. So engagement rate: 21.11%. 10,000 followers.Real people!This is very important to look at if you’re using the paid version of Phlanx which is the first 30 days is free, and I’ll put the links in the descriptions. It’s a free trial, first 30 days, so you don’t have to worry about paying for it if you wanna just try it out, but it’s pretty accurate.Look at all your stuff right here.Look at engagement over time.Look at your posts.

You can break down the whole account.United States, Germany,Netherlands, France, Brazil.

I’m in the fitness niche with one of my stores so I know Brazil’s huge when it comes to this type of stuff, and Germany, it’s huge with CrossFit.

So followers of this account are males versus females, so depending on the product
that you’re pushing,you wanna look at those stats,you wanna make sure you have the right demographics.So that’s Robin. Robin has a great account.

And then the other tool that I use last but not least is Social Blade. Social Blade has been around for years.And Social Blade shows you the real stats of an account on how if it’s a good account and a good standing or bad standing.

So look at Robin.Let’s pull over.I keep using Robin as my,because she’s an excellent example.So let’s pull up her account.And her account’s a C+.Why is it a C+?because she’s been losing some followers.But that’s not a big deal.That is not a big deal.That’s pretty even.So I’m not sure what he did there.But you can see how she works her account.You can see her followers.

She’s doing well.Look at those spikes.So that means that she wasn’t very consistent.And all of a sudden, she decided to be consistent for a couple of months and then she kept doing it, and then she got lazy, and then she brought it back up. So that’s why you wanna check all these tools.These are my Instagram marketing secrets with influencers when it comes to finding the right accounts to advertise with. It’s another way of using paid traffic that is not Facebook Ads or Google Ads or something like that. So remember, make sure you check all your accounts, Phlanx for your engagement rate, it’s all free.All these tools are free. Check ’em out.The links will be in the description.